My name is Iyon (pronounced eye-yon) Baker, and I am a creative, NC native with a passion for crafting compelling narratives. I earned a Bachelor’s degree in Advertising and Public Relations from the University of North Carolina at Chapel Hill and a post-graduate certificate in Digital Marketing and Storytelling from the University of California, Berkeley, both providing me with a wealth of knowledge and practical experience to apply throughout my career.
My expertise lies in developing and executing comprehensive content strategies that drive engagement, present a unified brand voice, and tell a compelling story. I have a proven track record in content marketing, branding, SEO research, creative strategy, and content editing. I thrive on collaborating with cross-functional teams to produce high-quality content that resonates with target audiences.
So far, my journey has taught me to embrace challenges, adapt to the ever-changing consumer market, and have fun along the way.
To explore my work and learn more about my skills, please browse my website.